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Morse is now a HubSpot Diamond Partner


Morse has reached HubSpot Diamond Solutions Partner status. The Diamond tier places Morse among the largest HubSpot partners worldwide and at the top of HubSpot’s partner rankings in Finland. It also shows that the sales and marketing processes Morse builds in HubSpot support its clients’ business and deliver measurable results. 

Summary

Morse reached HubSpot Diamond Partner status in October 2026. It is one of six Diamond partners in Finland and around 250 worldwide. The tier shows that Morse’s clients reach their goals with HubSpot and that Morse’s own HubSpot business is growing. Morse has helped B2B companies develop their sales and marketing with HubSpot for more than eight years. 

Morse has supported B2B companies with HubSpot for more than eight years. It has completed more than 100 HubSpot implementations and now provides ongoing development and support to dozens of clients.

“Congratulations to Morse on reaching Diamond status – an impressive achievement and a testament to the team’s continued growth and success. On behalf of myself and the HubSpot Partner Leadership Team, we’re excited to celebrate this milestone and continue our work together,” says Garry Ryan, Senior Partner Development Manager for the Nordics & Benelux at HubSpot.

“Diamond status shows that the way we work delivers measurable value to our clients and helps them build HubSpot sales and marketing processes that support their business,” says Teemu Lahti, Chief Growth Officer and HubSpot expert at Morse.

What does HubSpot Diamond status mean?

HubSpot’s partner tiers reflect how well partners help clients succeed with the platform. The metrics are client retention, account growth and the number of managed accounts. According to Lahti, retention matters most.

“When a client renews, it means they are happy with HubSpot and see its value in their business,” Lahti says.

Clients have rated Morse’s HubSpot work 5/5 in HubSpot’s partner portal.

“Many of our clients work in the same industries and face similar challenges. We can show them how comparable companies have used HubSpot and what has worked,” says Anu Yliselä, CEO of Morse.

What do Morse’s HubSpot clients get?

  • Early access to new HubSpot features

  • A dedicated HubSpot contact for every client

  • Certified HubSpot experts

  • Service in English and Finnish with agreed response times

  • Full-service marketing from strategy to execution alongside HubSpot

New features reach clients quickly. HubSpot’s AI customer agent, released in July, was live in a Morse client’s HubSpot in August. It now answers 70% of the client’s incoming support questions. 

Morse is a Finnish agency and part of Ilkka, a Finnish publicly listed company. Morse’s clients include both Finnish and international companies. 

“When something breaks, you need help fast and in the language that suits you best. We serve our clients just as smoothly in English as in Finnish,” Lahti says. 

What’s next for Morse’s HubSpot expertise? 

Morse is deepening its HubSpot expertise across sales, marketing and customer service, with a strong focus on AI. 

“HubSpot now talks about the era of agentic CRM, where AI agents handle more routine work in the background. That lets our clients’ teams focus on their customers,” Lahti says. 

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